The electric vehicle industry has been around longer than most of us think, but it’s still a concept that a lot of people are unsure of. As an electric car charging company, we want to raise awareness of electric vehicles by breaking down the complicated jargon and getting straight to the point. Who knows, it might inspire you to keep researching and eventually make the switch to electric!
A Brief History of Electric Cars
Electric vehicles actually came into play during the late 1800’s, when English inventor Thomas Parker created the first electric vehicle. The first electric vehicles looked similar to a horse-drawn carriage, however operated an electric motor. This sparked a huge interest in electric vehicles across the globe, as they were easier to operate compared to petrol vehicles during that time period.
However, the electric vehicle industry experienced quite a steep decline during the introduction of huge road expansions in the early 1900’s. Consequently, people wanted to travel longer distances at faster speeds, which electric vehicles could not keep up with.
The electric vehicle industry has made a comeback only very recently due to technological advancements and the desire to reduce carbon emissions. Nowadays, electric vehicles can effectively compete with petrol vehicles due to their wider ranges and faster speeds.
How are electric vehicles perceived by consumers?
There are some mixed opinions surrounding electric vehicles. Some consumers aren’t particularly interested in electric vehicles due to being tied in by ownership and logistics, so for them the concept simply doesn’t work.
There are some consumers who are intrigued by the concept and are curious to know what it’s like to drive and potentially own electric vehicles.
Finally, there are the early adopters, the evangelists, your ‘Nissan Leaf and Renault Zoe drivers’. Ask any of these drivers about their electric vehicle and they’ll tell you they love it and wouldn’t go back to a traditional engine powered vehicle.
How can we increase awareness about electric vehicles and car charging?
So, how can we convert those curious and captive drivers? We think it’s important that dealerships follow Tesla and Apple store concepts by generating an environment where the consumer feels confident and a part of something exciting, rather than overselling and making consumers feel uncomfortable. Get bums on seats and let people live with these fantastic cars for more the 24 hours; a simple spin around the block in an electric vehicle will not suffice to get a full feel for it.
There is also a lot of complicated jargon floating around the media, such as ‘BEV’s, Hybrid, ULEV, PHEVS’, which can often confuse consumers and therefore have a negative effect. We’ll get onto cracking these in a minute…
There’s no doubt that the electric vehicle industry will continue to become more prominent in the future, so let’s keep it simple, share our experience honestly and most of all keep it fun.
Electric Vehicle Jargon Buster
Since we want to make understanding electric vehicles as simple as possible, we’ve created a handy jargon buster so you can get your head around the terminology.
BEV: A ‘Battery Electric Vehicle’ uses an electric motor and a motor controller, rather than an internal combustion engine. All their power is derived from battery packs; therefore, they also have no fuel tank.
EV: An ‘Electric Vehicle’ uses one or more electric motors for momentum.
Hybrid: A hybrid is a type of electric vehicle that combines an electric motor with an internal combustion engine, which in turn increases the efficiency of the engine. The battery charge is maintained by the internal combustion engine, which cannot be plugged into the electricity mains.
ULEV: An ‘Ultra Low Emissions Vehicle’ is a hybrid or completely electric vehicle that emits very low carbon emissions, which equates to less than 75g of carbon dioxide per kilometre travelled.
PHEV: A ‘Plug-in Hybrid Electric Vehicle’ is a type of hybrid electric vehicle, which involves the internal combustion engine maintaining the battery, however you can charge the battery by plugging it in to an external electrical source.
To find out more about the electric vehicle industry and our electric vehicle charging services, contact one of our friendly teams and we will be happy to help. Don’t forget we offer free home, public and business charging surveys!
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